Stop Guessing. Start Training With The Performance Plus System.

A step-by-step system built on 5 core principles—weekly feedback, live coaching, and a clear plan so your improvement compounds.

SOUND FAMILIAR?

Why Most Players Stay Stuck

You’re doing the right things on paper — but your game hasn’t moved in years. Here’s why.

YouTube Isn’t Enough

You’ve watched hundreds of technique videos and slow-motion pro breakdowns. You understand the concepts — but watching and doing are completely different, and no video can correct your specific habits.

Private Lessons Are Expensive & Inconsistent

You take occasional lessons, but without a structured system between sessions, the improvements fade. There’s no continuity, no progressive plan — just isolated tips that don’t connect.

You Keep Repeating the Same Mistakes

Without real-time feedback and a coach who knows your game, you keep ingraining the same bad habits. More practice just makes them more permanent.

The Problem Isn’t Your Effort.

It’s the Missing Structure.

Serious improvement doesn’t come from watching more videos or hitting more balls the same way. It comes from a structured system with progressive lessons, consistent practice guidance, and a coach who actually sees what you’re doing and corrects it.

That’s exactly what John Craig’s membership delivers — every single week.

SIMPLE & STRAIGHTFORWARD

How It Works

No complicated onboarding. No information overload. Just a clear, repeatable process for building real skill over time.

1

Join & Get Oriented

Choose your program tier, get instant access to the full course library, and follow John’s structured training path from day one. No guesswork — your plan is laid out for you.

2

Attend Your Weekly Live Session

Every week, join John live for a focused coaching call. Learn new technique, ask questions, and get the kind of guided instruction that actually changes how you play — not just how you think about playing.

3

Apply, Improve & Repeat

Take what you learned onto the court with clear drills and practice guidance. Over time, the consistency compounds — and your game starts to reflect the work you’re putting in.

WHAT MAKES THIS DIFFERENT

The Performance Plus System

Most coaches treat each stroke as a separate skill to learn from scratch. The Performance Plus System uses the same 5 principles across every single shot — making improvement logical, cumulative, and achievable for any serious player.

The Same Principles.
Every Shot. Every Time.

In all other instructional programs, strokes are taught as unique and unrelated — leaving you feeling like you have to learn a completely new set of skills for each shot. The Performance Plus System eliminates that problem by applying the same framework to every stroke in the game. The result is a simple, sensible, and easy skills development program that anyone can learn.

NO OTHER PROGRAM OFFERS THIS:

Progressive development in a logical order

Same principles applied to every shot in the game

Builds a true foundation to reach your full potential

Unique lessons never before seen in any online program

Professional movements and skills- taught step by step

Practice without a court or partner

THE 5 KEY PRINCIPLES

1

Grips

No technical component influences stroke technique more than how you hold the racket. You’ll learn not just where to place your hand, but how to feel it like the pros.

2

Footwork & Balance

Great strokes are built on great footwork. You’ll learn how footwork is so much more than moving your feet — and become a balanced, agile, rhythmic athlete on court.

3

Stroke Development

With grips and footwork in place, you’ll develop professional quality strokes — including the critical role the non-dominant arm plays on every single shot.

4

Contact Points

You’ll learn exactly where to contact the ball for maximum power and control on every shot — and how to move and swing correctly to reach those points consistently.

5

Power & Control

You’ll learn to generate power and control through on all strokes — the finishing piece that brings everything together and elevates your entire game.

What Players Are Saying

Real Players. Real Results.

“After working with John, I face matches with confidence now.”

Craig Skylar

Woodbridge, CT

3.5 NTRP

“John fixed how I use my non-dominant arm when I serve.”

Daryl Miller

Huntington Beach, CA

4.0 NTRP

“Great clarity, simple instruction, my speed and placement improved.”

Dean Chavooshian

New York City, NY

4.5 NTRP

“John changed my serve immediately, even after his first video analysis.”

Brookes Byrd

Davis, CA

4.5 NTRP

Choose Your Level Of Coaching

Choose the level of feedback and accountability you want.

Is This Right for You?

Who This Is For

This program is built for a specific kind of player. Take a moment to see if that’s you.

✅ This Is For You If…

You’re a serious player who genuinely wants to improve — not just dabble

You want expert guidance instead of guessing what to work on

You care about long-term fixes that hold up under pressure, not quick tips that fade

You’re willing to follow a structured process and trust the system

You’ve been watching YouTube and taking occasional lessons, but feel like you’re spinning your wheels

You already follow John’s content and trust his style of teaching

❌ This Is Not For You If…

You’re a complete beginner who has never played before

You’re looking for a one-time quick fix without putting in consistent practice

You want someone to do the work for you — this requires showing up and applying what you learn

You’re not willing to follow a system and prefer jumping between random tips

You’re not open to being coached or having your technique evaluated honestly

COMMON QUESTIONS

Frequently Asked Questions

Everything you need to know before joining.

Every live session is recorded and added to the library. You’ll never fall behind — just catch the replay at your convenience and keep up with John’s weekly training plan at your own pace.

The biggest difference is personalized video reviews. VIP members receive a private Zoom Lesson to kick things off, plus 2 video reviews per month where John watches footage of your game and gives you direct, specific feedback. Elite members get 1 video review per month and priority access on live calls and monthly office hours.

This program is designed for intermediate to advanced recreational players — typically NTRP 3.0 to 4.5 — who already know how to play and are serious about improving. It’s not a beginner program, but you don’t need to be an elite player to benefit.

Upon your enrollment, you will receive an invitation to CoachNow, the app John uses to record, send/ receive and analyze videos. It is super convenient for you! Then you submit video footage of yourself playing — whether that’s a specific stroke, practice session or a match — and John reviews it personally. He’ll give you specific, actionable feedback on what to fix and how. Turnaround time is protected by keeping VIP spots strictly limited.

At minimum, plan for the 1-hour weekly live session plus your court practice time. The more consistently you apply what you’re learning, the faster you’ll improve.

Yes. Monthly memberships can be cancelled at any time with no penalty. Annual memberships are billed once per year. If you cancel, you retain access until the end of your billing period.

Every live session is recorded and added to the library. You’ll never fall behind — just catch the replay at your convenience and keep up with the weekly training plan at your own pace.

Ready to Actually Start Improving?

Stop watching more videos and hoping something clicks. Join John Craig’s coaching membership and follow a structured system that delivers real results — week after week.

Cancel anytime ·  Sessions recorded  ·  Instant access on signup